Online Marketing Articles

 

 

Here is a sample Yahoo Local Listing for Company X Inc. located in the Sunny Wine Valley of Temecula , California. Company X Inc has an outstanding Online Marketing Director that has guided their local listing to the number one position (hey, that’s me!).  A Yahoo Local listing provides a lot of information for visitors to find out more about a local business. Let’s go through the listing step by step.

 

A.      Star Ranking: This is a rating that is calculated by user reviews.

5 stars = Excellent

4 stars = Good

3 stars = Average

2 stars = Poor

1 star = Awful

   

B.       Business Name

C.      Business Phone Number

D.      Business Website Address

E.       Address

F.       Map It / Get Directions: This allows visitors to be able to map a route from where they are to the business address or just see a map of the area.

G.      Cross Streets of Location

H.      Write a Review: Visitors can leave a star review and comments by clicking on this link.

I.         Images: Users can upload images of work done by the business or products sold.

J.         Business Overview: This is a drop down area that includes additional business information.

K.      Categories: List of Services the business supplies

L.       Payment: What types of payments does the business accept? Cash, Check Credit?

M.     Brands: What Brand Names does this business use? This listing shows Microsoft, Joomla, Google and Yahoo.

N.      Products and Services : This is a great place for your keywords

O.      Languages Spoken

P.       Year Established

Q.      Other Contact Information

R.       E-mail Contact Address

S.       User Review: Includes Avatar of User, User’s nickname, and review

T.       Star Ranking given by user

U.      Was this review helpful?

V.      Small map of surrounding area

 

That is the Yahoo Local Listing in a nutshell. It is a mini website allowed by Yahoo for Businesses to promote themselves. Think of Local Listings as the Chamber of Commerce for the World Wide Web.